Ads Don't Sell Houses! . . . . . . Agents
Do!
Realtor REO
Homes For Sale Stuart RE/MAX Of Stuart Florida
Martin Saint Lucie County Foreclosures
This is one of the bedrock truisms of
the real estate industry. You know
what?
It’s
True!
The function of an ad is
. . .
To make the phone ring!
Why?
Because few buyers settle on
the house they call on.
More often, in the initial call, they find “something
wrong” about the house.
The skillful agent, after a
few probing questions , will direct them to a more appropriate listing —
yours!
Inevitably the Realtor, when
handling an ad call, will almost immediately refer
to the MLS book or the
computer screen to zero in on properties more suitable for the caller.
That is
why the MLS write up—especially the
quality
of the REMARKS
and the
clarity
and vitality of the property photo
is the most crucial aspect of advertising
your house.
As you know, property ads are
available to home-seekers all over the world 24 hours a day.
It is impossible to
exaggerate the incredible reach, power — and usefulness — of the internet.
Phil exploits this marketing opportunity
to the utmost by providing text and visual information that …
will make
the phone ring!
Remember - Phil is a
published writer and photographer
capable of directing
aerial and virtual tour photographers
to make home photos compelling and emotional.